The Right Amount Of Nicotine In Your E-Liquid

So basically, nicotine is an alkaloid extracted from the tobacco plant Nicotiana tabacum.

Nicotine works as both a relaxant and a stimulant, for mood elevation, alertness and calmness. Commonly viewed as physically and psychologically addictive.

Commercial vape juice can be bought without nicotine but it is usually sold with a range of strengths that you can choose from. For smokers who make a switch, they use different variations of nicotine strengths.

Why Is The Right Nicotine Strength Important?

Choosing the right nicotine strength is an important decision for a new vaper.

Too much nicotine produces a harsh vape, which means you end up coughing, too low nicotine will make you wonder what all the fuss is about because you don’t feel anything.

Another worst-case scenario would be that you choose a big bottle of an e liquid and end up not liking it because it doesn’t help the craving.

To save you from this hassle, we’re going to explain each and everything that you need to know about Nicotine strengths.

So first of all, we have two kinds of nicotine now, freebase nicotine and Nic salts, the main difference between these two is the addition of benzoic acid. It smooths out the throat sensation of nicotine, making larger concentrations more tolerable.

Nicotine Strength Guide

To choose the right strength, you need to keep two things in mind:

  • Your smoking habits.
  • The type of device you are planning on using.


For Low Vapour Production

The amount produced by a cigarette. For this vapour production mostly pod systems are used, as well as mouth-to-lung (MTL) Vape Tanks with a very tight airflow. Nic salts of a high percentage are the most popular choice for this category.

Regular nicotine(freebase): 9-18 mg/mL
Nicotine salts: 30-60 mg/mL

For Medium Vapour Production

Just the right amount of clouds. Devices used for this category mostly includes pod systems that take sub-ohm vape coils, airier MTL tanks, and even Sub-ohm tanks that have a very restricted lung draw.

Regular nicotine (freebase): 6-9 mg/mL
Nicotine salts: 20-30 mg/mL

For Heavy Vapour Production

Extreme dense clouds, for this kind of vape powerful sub-ohm tanks and rebuildable atomizers with large airflow channels, are required. Not many Nic salts are available for this category and the most popular choice is regular nicotine e-juice.

Regular nicotine (freebase): 1.5-6 mg/mL
Nicotine salts: up to 10 mg/mL

This information above is a guide, you can always add or subtract the Now the issue we have all faced,

The Conversion Of Percentages To Mg/Ml

The mg/ml nicotine strength:
This means that for every millilitre of e-liquid in the bottle, there is a specific amount of nicotine.
For an e-juice that has 2 mg/mL, this means every millilitre contains 2mg of nicotine. To figure out the total amount of nicotine just multiply the strength in mg/mL by the number of millilitres of it you have.

The percentage nicotine strength:
An easy example for this is that if you have some e-liquid containing 1.2% nicotine, any amount you measure out will be 1.2% nicotine and 98.8% PG, VG and flavourings. In simple terms, figures like 0.3% or 1.8% tell you how much of the liquid in the bottle is nicotine.

The Conversion

Converting from a nicotine strength in mg/mL to a percentage is easy. Just divide the amount in mg/mL by 10.

To convert back from percentages to mg/mL, just multiply it by 10. And that’s simply it!

We hope this guide helps you buy the right e-liquid for you so your money never gets wasted again.